Note: The legally binding version of this cookie statement is the Finnish original at justmedia.fi/evasteet. This English page is provided for reference.
What are cookies?
Cookies are small text files stored on your device. We use them to keep the site working, measure performance and deliver advertising — only with your consent (except for strictly necessary cookies).
Cookie categories
The consent banner offers three categories. Note that the banner currently labels them in Finnish, also on this English page.
Olennainen (essential)
Required for the site to function. These cannot be disabled. Includes the Usercentrics consent record.
Toiminnallinen (functional)
This category covers both embedded services (Calendly booking, YouTube videos, web fonts) and visitor analytics: Google Analytics 4 (_ga, _ga_XSPXPC5CWX, _ga_LJVS977P15) and Microsoft Clarity (_clck, _clsk), which records how the session was used — clicks, scrolling, mouse movement — and builds heatmaps. Declining this category means none of these are loaded.
Markkinointi (marketing)
Used for advertising attribution, audience building and company-level visitor identification. Includes Meta Pixel (_fbp, _fbc) for Facebook/Instagram ads, Google Ads conversion measurement (_gcl_au, _gcl_aw, _gcl_ls), and Apollo Website Visitors (apolloAnonId plus a temporary event queue in local storage). Apollo's random identifier remains until you clear browser data; queued events are removed after sending. Person-level Apollo tracking is disabled. We also store the ad click identifier (gclid, wbraid or gbraid) in your browser for up to 90 days so a contact can be matched to the right ad. Only set after your consent.
Managing your consent
You can change or withdraw your consent at any time via the Privacy settings button at the edge of the page, which reopens the Usercentrics consent dialog. You can also clear cookies from your browser settings.
Third parties
Cookies or equivalent browser storage are used by: Usercentrics (consent management), Google (Analytics and Google Ads), Microsoft (Clarity), Meta (advertising), Apollo.io (company-level website visitor identification), Tally (form embeds), Calendly (booking embeds) and YouTube (customer video, loaded in no-cookie mode).
Contact
Just Media Oy · nico@justmedia.fi · Kuonomäentie 587, 01830 Lepsämä, Finland.